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Tech News

In a couple of months, barring what happens with our government, Twitter will go public. For you investors out there it's the biggest IPO since Facebook. For us in social media, we get to look at Twitter "under the hood." To see how they really make money and other fun facts.

 

Twitter is really a news phenomenom that has created a world in which 140 characters can communicate anything. The hashtag "#" (denotes specific conversation topics) has become a symbol which has worked its way into our popular culture. What's interesting is that although they have sponsored tweets which has created millions of dollars of revenue, they are still losing money. And from all the news I've read, they'll be valued at over a Billion dollars.

 

What's more interesting to me is that 75 percent of Tweeters use it through their mobile devices which is a lot more than Facebook. And with 218 million active users per month, it is a major online media outlet.

 

However, in my experience, for a business to be effective with Twitter you need to be focussed on what you want to use it for. PR, Brand awareness, Driving website traffic, etc.

 

Twitter is not for everyone but it certainly is going to make some people a lot of money. Do you tweet?

Comments

Fred Klein

Corey set it up for me, but I do not Tweet. It has been hacked though
Corey Bearak

I #tweet more than I #post to #Facebook. Like Mitch I look with interst how stocks get valued so high when the company remains mired in #red_ink.

Submitted by VikramRajan on Fri, 10/04/2013 - 23:43

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Vik Rajan

@VikramRajan & I #marketing a lot. I mainly follow those I'd like to share a stage with: VIP COIs. Here's what the founders of Twitter get.... What's 1.6% of $1B? http://mashable.com/2013/10/03/twitter-who-makes-what/

Submitted by Liz_Saldana on Fri, 10/04/2013 - 23:57

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Liz Saldana

I tweet @LizSaldanaNYC, though probably not as often as I should. However, I do follow my fellow Gotham members and retweet their tweets whenever I see them.

Submitted by Katalin_Goencz on Sat, 10/05/2013 - 01:49

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Katalin Goencz

Yes, but only I wanted to share something newsworthy.

Submitted by Jeanne_Anne_Norton on Sat, 10/05/2013 - 01:50

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Jeanne Anne Norton

Like Susan, not yet, but I know it is in my future.

Submitted by NULL (not verified) on Sat, 10/05/2013 - 02:39

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Twitter was amazing when other forms of communication failed during SS Sandy. Stuck in my home as lights flickered I watched ob my iPad with fascination as people rapidly organized volunteer groups and got supplies donated to help. I'm a Twitter fan. Karen Heller
Rona Gura

It confuses me. But it fascinates me that my kids use it to communicate with one another.

Submitted by LauraWillis on Tue, 11/19/2013 - 06:09

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Laura Willis

Yes, I'm @nynonprofit and I use Twitter to share articles I found to be interesting mostly about the impact of nonprofits in the NYC region but some nationally and internationally. I post about seminars and events that are learning resources for and offered by NPOs, including events hosted by my firm, AMS. I follow my clients, I follow referral partners ans NP news sources. I post anywhere from a few times a day to a few times a week. It's time to get organized and on Tweetdeck to properly schedule out my activity so I can be consistent with my activity.

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