Holiday Greetings

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Holidays

This blog is not written by Scroog.

However, I noticed that I received fewer holiday cards this year than ever before. Several years ago the trend of fewer paper (and mailed) cards replaced by eCards became more and more apparent, but this year I received fewer holiday greeting cards of either kind.

I am not sure of the reason for this phenomenom. I wondered whether it was only me, so I conducted an informal and unscientific survey and found that others were going through the same experience.

So what's going on?

Best wishes for the season......

"Not Scroog"

 

Comments

Fred Klein

Agree, I stopped sending a few years ago. Happy Holidays!

Submitted by Liz_Saldana on Wed, 12/23/2015 - 21:49

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Liz Saldana

I receive fewer each year too; although I'm still sending them. Maybe next year I'll add Gotham members to my list...of course I'll have to start addressing cards in July because I still write them all out by hand. :)
Phyllis Dubrow

I think y'have to distinguish between the Corporate Cards (the ugly ones, with printed names) and personal reach-out-and-touch-someone opportunities. Also consider that it's hard to find cards that express what you'd want people to think of you. (I'm partial to Koco which are hard to find, but there are Koco ecards at www.kocoecards.com.) A better explanation might be the cost of stamps.
Corey Bearak

I think we need distinguish the need to stay in touch v. marketing. It may make sense to do card to stay in touch with some folks. At the same time, though social media, I think we stay in touch more so that once/ year staying in touch thing seems less imperative. And I think I receive many more emails, e-cards and the like than I received in paper forms.
This is the YouTube playlist version of my holiday songfest: https://t.co/s3gwcwJ8M6
Nancy Schess

I have recently developed very strong opinions about the holiday card thing for business. I conclude that they have to be personal to be effective.

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