[Fredslist] Gotham Towers Meeting recap 7/12/11

[Jack Halpern]

We have many impressive Gotham groups, but Gotham Towers takes the cake for it's unique and fresh approach. Members and guests had to earn their breakfast, by drilling down to the "why". Why should our prospects use our products or services? Steve Lichtenstein really engaged us and made us think. I learned a new approach to my elevator speech. Explaining to prospects "why" they should use my services is a lot more important then the "how" and "what" in presenting what I do. I also met some wonderful people.

I plan to return and I would urge every Gothamite to visit Gotham Towers. Please check with Steven before you go. Gotham is like the lottery, you have to be in it to win. The more relationships you build, the more you will win. Those Gothamites who believe that Gotham is about eight lunches a year are sadly mistaken. It's all about relationships, lifetime relationships. Enjoy.

Warm wishes,

Jack


On Jul 13, 2011, at 4:51 PM, Steven Lichtenstein wrote:

> 
> Recap of Gotham Towers meeting 7/12/2011 
> 
> We had a great meeting yesterday. Thirteen attendees including one circuit rider and our newest member. Join me in welcoming Christopher Cartisano of Christopher Allen Clothiers to our group. And then there were 16 !   Chris specializes in Men's fashions and custom designed and tailored apparel. Please check out his web site for more information: 
>  www.christopherallenclothiers.com   
> 
> We also welcomed circuit rider Jack Halpern of My Elder Advocate to our group for his first "drive by". Jack is in the Gotham Hall of Fame and is a former winner of networker of the year. We also got to hear from member Eric Martinez, CPA of Grassi & Co. His "seven minutes in heaven" featured a summary of his recent article dealing with asset purchase agreements and inventory considerations. Eric shared with us how he recently saved a client over $ 700,000 by avoiding overpaying for a business based on inflated inventory. 
> Lastly, yours truly, made a presentation to the group regarding Simon Sinek's book, "Start With Why". We drilled down and learned how to hone our presentations to focus on starting with Why (instead of 'How' and  'What' we do). We discussed how although one's brain's neocortex controls language and helps us to understand how and what, the more powerful driver of behavior is controlled by our 'Limbic" brains. This is where 'Why' and our value proposition lie. This is the place where our gut instincts are formed and this is the area we need to penetrate in our sales presentations and introductions in order to garner more clients and effect more lives. 
> 
> In summary, we had another powerful and insightful meeting. Try and focus on starting with "Why" and please share your success stories with me. Our next meeting is on Tuesday August 16th. Yes we do meet again this summer and I hope to see all of you there ! 
> 
> Yours for 'LIFE', 
> 
> Steven Lichtenstein   
> 
> http://www.livingbalancesheet.net/client/ForestHills_web/Clients_webHi.htm
> 
> http://360professionalalliance.partnerspress.com/SLichtenstein_Links.html
> 
> Steven D. Lichtenstein CLU, ChFC
> "Specializing in Plans, Hopes & Dreams"
> FH Financial Group / The Guardian
> 95-25 Queens Blvd., 10th Fl., Rego Park, N.Y. 11374
> ph: 718 268-9255 x203  fax: 718 268-9268
> direct: 718 475-5331  eFAX: 718 475-5365
> e: steven_lichtenstein at fhfg.com
> web: www.fhfg.com
> 
> Steven D. Lichtenstein is an Investment Advisor and Registered Representative of Park Avenue Securities LLC (PAS). Securities products/services and advisory services are offered by PAS, 95-25 Queens Blvd, 10th Fl., Rego Park, N.Y. 11374, 1-718-268-9255, a Registered Investment Advisor and broker-dealer. Forest Hills Financial Group Inc. is not an affiliate or subsidiary of PAS. PAS is a member of FINRA, SIPC. Steven D. Lichtenstein is a Field Representative of The Guardian Life Insurance Company of America, New York, N.Y. 10004. 
> 
> Steven D. Lichtenstein is an authorized user of The Living Balance Sheet, an electronic wealth organizational platform that provides a wide-angle view of your financial world and enables him to stress test your current financial approach. Gain insight and clarity on your complete financial picture, which when coupled with his professional experience and credentials, may provide you with the ability to make well-informed personal and business decisions and to take appropriate actions to achieve your desired results. ----------------------------------------- This message, and any attachments to it, may contain information that is privileged, confidential, and exempt from disclosure under applicable law. If the reader of this message is not the intended recipient, you are notified that any use, dissemination, distribution, copying, or communication of this message is strictly prohibited. If you have received this message in error, please notify the sender immediately by return e-mail and delete the message and any attachments. Thank you._______________________________________________
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Jack Halpern, CEO
My Elder Advocate
jhalpern at myelderadvocate.com

www.myelderadvocate.com
www.myelderadvocateBLOG.com
www.myelderadvocateLTCI.com



212-945-7550



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